NOVOGEN present at the second edition of VIV MEA in Abu Dhabi

Block actu ABU DHABI

The VIV MEA exhibition was organised in Abu Dhabi, UAE, on 5th to 7th of February 2018. Even though this was just the 2nd edition, it has already become one of the major poultry trade shows in the region.

NOVOGEN also attended this show for the second time so that the NOVOGEN technical and sales team could host the many visitors at its booth. Guénaël Guillaume, Sales Manager Middle East, commented: “The show was a great opportunity to exchange with our different customers from the area. It is always a top priority for the NOVOGEN team to keep close contact with the field in order to meet our customers’ expectations. The very positive feedback we received clearly shows that our innovative breeding program ensures a good adaptability of the NOVOgen Brown and NOVOgen White hens to the regional conditions. Our products are very much appreciated by the customers for their productivity as well as resistance to sanitary and environmental challenges”.

New contacts were also made, giving additional perspectives of further development in the area.

NOVOGEN would like to thank all its customers, partners and visitors for spending time with the team and wishes to continue to strengthen the collaboration and exchanges in the future.


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